AI Insights · Timothy · January 2023
Top 5 Virtual Fitness Programs on Android in Europe Q4 2022
The top virtual fitness apps in Europe for Q4 2022 saw varied trends in downloads and active users, with some apps experiencing significant growth.
In the fourth quarter of 2022, the top virtual fitness programs on the Android platform in Europe exhibited diverse performance trends. Here’s a closer look at the weekly downloads, revenue, and active user metrics for the leading apps, as reported by Sensor Tower.
Mi Fitness (Xiaomi Wear) saw its weekly downloads fluctuate, starting at around 151K in late September and peaking at approximately 336K in the week of December 19. Active users showed a steady increase, from 1.6M in late September to over 2M by the end of December.
Step Counter - Pedometer experienced a decline in weekly downloads, from 171K in late September to around 108K by the end of December. Its weekly revenue peaked at approximately $837 in early November, while active users saw a downward trend from 3.4M to about 3M throughout the quarter.
fitpro maintained consistent weekly downloads, starting at 93K in late September and reaching a high of 193K in the week of December 19. Active users increased from around 807K to approximately 1.2M by the end of the quarter.
Home Workout - No Equipment saw a slight decline in weekly downloads, from 110K in late September to 105K by the end of December. Weekly revenue decreased from around $1.4K to $1K, and active users fluctuated, ending the quarter with approximately 984K.
Zepp Life experienced a notable peak in weekly downloads in December, reaching around 158K. Weekly revenue showed a gradual increase, peaking at approximately $493 in the last week of December. However, active users saw a decline, from around 7M in late September to approximately 6.1M by the end of December.
These insights demonstrate the dynamic nature of the virtual fitness app market in Europe. For more detailed analytics, visit Sensor Tower.